Freelance beauty writer for Nylon magazine

Copywriter for the Target Swim 2020 campaign

Video + Social posts

Copywriter for Target’s Holiday 2015 print catalog and online experience:

Curated, trend-focused stories featuring Target’s most wow-worthy holiday items.

National broadcast commercials (fall & winter ‘23)

Beauty Editor covering the beauty industry, including Fashion Week, product launches, beauty trends & interviews.

Copywriter for the Auden launch campaign. In 2019 Target launched a new intimates line, Auden, focused on inclusivity, size range, affordability and quality.

Video + Social + Catalog + Online Brand Page

Copywriter for Made By Design brand launch at Target.

YouTube pre-roll + Catalog + Social + Brand Page

For those who want products that make every day better, Made By Design delivers purposeful and affordable solutions to everyone.

Copywriter for Target’s spring home catalog

Freelance writer for RealSimple.com

Seasonal social campaigns for Target Beauty

YouTube

Launched 2 new brands for Fall 2017

Print pieces for LA Confidential magazine.

@TargetStyle Sponsored Instagram Campaign, Fall 2014:

It's what's on your list and what you didn't even know you needed (and definitely can't leave the store without). But it's not just a mashup of killer products; it's the details of these fashionable finds and everyday essentials that make these cleverly put-together pairings work.

Running from October 5th through November 15th, the campaign targeted US females aged 18-34, delivered 25.5 million impressions and reached more than 5.1 million people. TargetStyle followers increased by 23%.

Beauty Editor at LA Confidential magazine, freelance beauty writer for The Cut (nymag.com) + New You Magazine